GWYNETH Paltrow stunned fans with a totally naked photo of her doing a yoga pose on a mountain.
The actress was promoting her lifestyle and wellness brand Goop when she bared all to mother nature and Instagram.
The photo shows Gwyneth, 46, standing on a hillside with her arms out stretched over her head and into the air.
Meanwhile, beautiful green hills roll out into the distance.
The post reads: "We lie to ourselves for good and bad reasons, self-protection or self-sabotage (which are often one and the same). But why? Link in bio for @DanaChildsIntuitive full explanation on why listening to your body is the best thing you can do to rid yourself of your own biases."
Fans seemed divided by the sight, with some mocking The Avengers star while others defended her.
One person wrote: "Goop you get this wrong so often. Your insta posts are millennial white girls and now this unrealistic body image. For claiming to be about empowering women you need a reality check and get real. Please."
Another added: "Such a superficial idealized image – really?"
However, not everyone was against the business woman, with many rushing to her defence.
Someone countered: "Dear Haters, while you speak of body image, you hate this body? Acceptance of ALL body types includes this body too."
A fan chimed in: "Wow, this nude got quite a few people upset. Everyone, chill! It's a body. Just because it's not your size body, stop judging it! All your "too thin" comments are a reflection of your own insecurities."
Paltrow launched Goop from her kitchen as a weekly newsletter for travel recommendations, health-centric recipes and shopping recommendations.
It has since evolved into a lifestyle and wellness brand aimed at a millennial audience.
The website is often in the spotlight for the strange things it sells.
Earlier this year, the brand was mocked for selling £40 "oracle" cards that tell women whether to have sex or to take a nap.
The 49 cards are supposed to guide people through the minefield of life, work and relationships.
She also sold a £380 vibrator to help women control their bladders by improving the user's pelvic floors.
Gwyneth has won an Oscar, a Golden Globe and a Primetime Emmy Award during her long acting career.
She is currently married to film producer Brad Falchuk. Before that she was married to Coldplay front man Chris Martin for ten years, before they "consciously uncoupled" in 2014.
They have two children together: Apple, 15, and Moses, 13.
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