Gwyneth Paltrow, 49, strips off for nude shower video to promote ‘outrageous’ Goop product

Gwyneth Paltrow strips off for a nude shower video

Gwyneth Paltrow filmed herself under the shower as she attempted to promote her $110 hair kit

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Gwyneth Paltrow, 49, has frequently been criticised for the controversial products sold on her Goop website, but she has since insisted she has no regrets about abandoning her acting career in favour of the site.

This week, she filmed herself nude in the shower as she massaged the brand’s Himalayan Salt Scalp Scrub shampoo, combined with a GoopGlow hair serum, into her blonde locks.

The former actress grinned as she lathered up the product and rubbed it into her hair.

Normally, the hair kit costs an eyebrow-raising $110 (£91), but it is currently on sale at $77 (£64).

Gwyneth’s most unusual products in the past have included a $75 candle, which she claims releases the scent of her vagina, a $10,000 24-carat gold dildo and, bizarrely, even vampire repellent sprays to eliminate “bad vibes”.

Gwyneth Paltrow lathers up in the shower

Some fans got more than they bargained for when they logged on to find these images of Gwyneth Paltrow testing haircare products from her line while totally nude in the shower

Gwyneth Paltrow relaxes in the shower

Gwyneth Paltrow shared her home haircare routine with more than eight million viewers 

Gwyneth Paltrow markets her hair scrub

Gwyneth Paltrow brandished a shampoo made from Himalayan hair salt

Gwyneth Paltrow cracks a smile

Gwyneth Paltrow treated viewers to an intimate glimpse of her at home beauty technique

Gwyneth Paltrow shares her home spa product details

Gwyneth Paltrow has also marketed numerous other products, including a brush which improves circulation under the skin

Gwyneth Paltrow at her home spa in California

Gwyneth Paltrow wraps herself in a fuzzy dressing gown after a session of testing her latest beauty products

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